More Than a Bell: A Chance to Make a Difference

Nov 3, 2026

As the holiday season approaches, the familiar sound of bells ringing outside local stores signals the return of one of the most cherished holiday traditions: The Salvation Army’s Red Kettle Campaign. Each year, this simple yet powerful tradition brings communities together to support individuals and families in need. Now, The Salvation Army is inviting corporations, businesses, and community organizations to be part of the movement through volunteer bell ringing and corporate matching opportunities.

The Salvation Army is encouraging corporations, businesses, and organizations to embrace the spirit of giving by organizing employee volunteer teams to ring bells at designated Red Kettle locations throughout the holiday season.

Whether it is a department volunteering together, a company-wide service initiative, or a community organization rallying its members, bell ringing offers a meaningful way to give back while strengthening relationships, building team spirit, and demonstrating a commitment to the communities where employees live and work.

Organizations can make an even greater impact by pairing their volunteer efforts with a corporate matching gift initiative. Through matching programs, companies can match eligible employee donations or contributions raised through designated fundraising efforts, potentially doubling the impact of their generosity.

As the year comes to a close, The Salvation Army reminds us that the true spirit of the holidays is not measured by what we receive, but by what we give and the lives we touch along the way.

Take the Kettle Match Challenge: Commit to matching donations collected at a designated Red Kettle location.

Rally Your Team: Organize employees, departments, or leadership teams to volunteer as bell ringers.

Become a Corporate Partner: Make a corporate contribution or establish a matching gift opportunity to amplify community generosity.

Make It a Friendly Competition: Challenge departments, branches, or partner organizations to see who can raise the most funds for their community.

Whether your organization chooses to ring bells, match donations, or sponsors? your participation helps create a stronger, more compassionate community.

Contact [email protected] for more information.


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